ReadyForZero

The new generation Philips MR Imaging Workspace is a modular and harmonized fit for future experience design for Magnetic Resonance Imaging Modality Console, to enhance brand perception and establish design-led product differentiation.

SWYP (See What You Print) radically simplifies printing by giving you the ability to see and manipulate, in a 1:1 scale, what the finished result will look like before you print. The underlying idea is that many common problems, including the wasting of time and paper, could be fixed by making all aspects of the printing interaction more natural, predictable and understandable.

MyMachine DreamsDrop is a brand-new complimentary program, turning our inter-generational co-design methodology into a cross-border collaboration: it's an online world map that invites anyone (adults and children alike) to upload their dream machine idea. In addition, we run an annual open call to primary school teachers to join their class, combined with a call to university professors to participate with their students.

Research shows that a great number of cosmetics and body care products contain hormone-altering chemicals that can seriously harm your health. But information is sparse and difficult to access. How can you remember what to look for when you don't even know how to pronounce the chemicals? The Norwegian Consumer Council wanted to inform the consumers about these dangers without creating the feeling of effortlessness that press stories and campaigns about product dangers often do. At the same time, they wanted to activate them in a battle against the cosmetics industry to rid dangerous products from the shelves. We created 'Hormone Check' - an application on your smartphone - that enables you to check cosmetic products in the store before you buy them.

Paper Phone is an experimental app which helps you take a break from your digital world, by printing a personal booklet of the information you’ll need that day. Printed versions of the functions you use most such as contacts, calendars and maps let you get things done in a calmer way and help you concentrate on the things that matter most.

TrafficBridge provides connections within and across organizations to assist network television advertising broadcast matches.

MetaCancer is an organization that is built on helping people with advanced stage cancer. MetaCancer has worked for many years building a compassionate user community and programs to support them. MetaCancer was technologically delinquent. Their old bulletin board system was the furthest thing from inviting. Partnering with the Center for Expressive Arts, MetaCancer developed a program that illustrated the healing capabilities of art as participants expressed their personal experiences through painting and poetry. MetaCancer needed a vision on how to best use technology to leverage all they had learned about their community over the years, and give them an experience that was empowering and trustworthy. Designed and built with mobile in mind, Mosaic has the simplicity of a journal with the richness of a photo or paint application. Mosaic juxtaposes technology and art for a therapeutic and empowering community experience. It represents every user’s personal journey through a challenging time in life.

From coffee shops to workspaces, we gather around other people—who we may or may not know—as much for the atmosphere as for any specific conversation, collaboration, or task. Increasingly, we are occupied by a myriad of devices that connect us to others beyond the physical space we occupy. This immediately disconnects us from those in the here and now. Personal Billboard is a design exploration that engages people to interact and express who they are to those in the same proximity using a dual-screen laptop (a laptop that has an additional screen on the cover of the device).We believe there is an opportunity to create connections between people in the same physical space through digital expressions on a dual-screen laptop. We developed a Windows 8 app that lets people quickly post text and images to the external-facing screen of the laptop. Other people in the same proximity can interact with that content digitally (by “liking”, voting on, or getting a copy of displayed content), or they can begin a conversation that wouldn’t have otherwise happened without Personal Billboard. This project redefines what it means to be social with a digital device.

Solo female travel is absolutely booming! But despite the growing interest, many women still lack the confidence in their abilities to take and enjoy a trip alone; citing concerns of safety, navigation, and social isolation as what’s holding them back.

SmartGauge is Fordʼs first LCD screen instrument cluster, built into their 2010 hybrid sedans. Our goal was to effectively modify the behavior of the driver to achieve the optimal fuel efficiency. And do this without distracting the driver by actually reducing visual demand. Working with the simple truth that hybrid enthusiasts want to get the most from their new cars, we proposed to Ford ways to help drivers understand how their behavior affects their fuel economy over time. We also used cognitive visual research in color shape and form to create a safer instrument cluster that was easier to read in peripheral vision. We delivered an experience that was more effective, safer and, most importantly, FUN. In the past, hybrid drivers have been disappointed with their actual mileage not meeting the advertised rating. When it comes to fuel economy, the secret is that how a car is driven matters as much as how a car is designed. For the first time, SmartGauge puts the information needed to drive efficiently behind the steering wheel. Re-envisioned hybrid-focused gauges help drivers better understand the rhythm of hybrid driving, and how small changes in driving style can result in big savings at the pump.