The Pearl Divers. A musical pavement that brings to life an old emirati tradition

Our inspiration for the Little People™ Apptivity™ Barnyard came from watching young children play with apps and toys. They didn’t view the world as “digital” vs. “physical” but rather moved fluidly between both modalities and even used them together. We therefore set out to reinvent our classic farm playset to reflect how children naturally want to play. The Little People Apptivity Barnyard represents a new level of interactivity, where the app and toy are fully integrated and augment each other. The app provides a rich, living world while the conductive playset and figures provide a new, tangible way to explore this world. Everything works with everything else, just as children expect!

Teemo’s goal is to bring “fitness fun with friends” to the large, stressed-out, and underserved portion of the population who want to exercise but don’t. Conceived, funded, designed, developed, and launched by Ammunition in partnership with Bonnier R&D, Teemo is a fitness adventure game that combines proven training techniques, social connection, and entertaining adventures to help people get and stay moving. From a design perspective, Teemo is above all an experiment in moving beyond conventional (often cynical) approaches to gamification and social computing. From the start, we set our sites on something better than points schemes, leaderboards, peer pressure, life logging, and self-quantification. Ultimately, we took inspiration from the notion that the greatest source of happiness and motivation is caring, stable, and supportive connections to close family and friends. Teemo’s big idea is so simple, we think it’s radical. Getting together with friends to have fun in ways that also happen to increase overall fitness.

Soundline is a playful, social, sonic intervention which aims to investigate the potential for technology to influence the future of entertainment and the facilitation of the state of group flow within these spaces. Turning an “error” within the festival experience, into an opportunity for play and creative exploration, this roaming performance creates an environment that invites audiences to engage through music, dance and performance.

Mobile is intense, intimate, and frequent: the ultimate medium to connect with consumers and gain their loyalty. In order to preserve its role as a supermarket pioneer and innovator, the mobile application 'Appie' was launched in 2009. It's now available for iPhone and Android (and the web, which is outside the scope of this submission) and is still being expanded with new and useful features. With Appie, users' experience around grocery shopping is elevated to a fun, inspiring, and easy process by taking the classic shopping list to a whole new level. Before going shopping, users can browse a database of tens of thousands of recipes, find stores near them, check opening hours, and create their shopping list using numerous 'sources': previous purchases, special offers, recipe ingredients, a bar code scanner, and manual and voice input. The list can even be synchronized across devices, enabling people to work together on the weekends' groceries. In an Albert Heijn store, Appie will help customers find the most efficient route by sorting the items on the list in the right order. And after shopping, users can switch to Cooking Mode, making it easy to follow the steps of recipes, using the ingredients they just bought.

The End of the Day is a public audio installation that can only be played at sunset. It’s a guided audio experience about a moment many years from now, when you are looking back and reflecting on a life well-lived –about reclaiming a good future as a brave and hopeful act.

In 2013, a staggering 20% of the global population, or more than one billion people live without electricity. Vast rural areas in Africa and Asia are without power, limiting access to education, health, safety, and social mobility. Access to electricity has an immediate and tangible impact.

In a truly e-commerce and on-demand based economy, more than 25 million US workers perform material handling activities: they move our goods and mine our raw materials, construct our buildings, and create the energy needed to power our society. Last year US companies spent $60bn on lifting related injuries, the most expensive cause of injury in the US, most of which is preventable. Most injuries happen due to cumulative trauma on the spine and surrounding muscles, caused by repetitive bad biomechanics when lifting.

Dual Screen Interpreter Mode reimagines the Assistant Interpreter for the form factor and features of the Pixel Fold opportunity.

Amoeba revolutionizes the workspace post-pandemic by addressing challenges in office relocations, significantly reducing wire waste and rewiring costs while enhancing sustainability. Rewiring costs, typically accounting for 25-40% of the total relocating or renovating budget, have been a significant hurdle.

Sharks are majestic creatures that have, unfortunately, received a bad reputation. The Shark Sense VR exhibit was designed to challenge visitors to aquariums to see the world from a shark’s perspective and discover just how incredible these animals are. Based on the principles of experiential learning – the understanding that we are all able to better grasp concepts, and learn and retain information when we experience things firsthand – the experience is designed as an immersive virtual reality game.