True Sidekick - Science Meets Gaming to Make Clinical Trials More Human and Fun

There are 1.8 billion population of Muslim, where the largest Muslim population resides in Indonesia. Muslims do their prayers five times a day, and they have to be clean to do their prayers. On Hadith Sahih Muslim, Prophet Muhammad said “Cleanliness is part of the imaan (faith)”

In 2007, the world’s most visited website was Yahoo.com, and the iPhone was considered “technology with potential.” It’s also the year that Zendesk took its first bold steps into customer service. Unlike other solutions at the time, Zendesk aimed to deliver a beautifully simple experience for customer support agents. Much has changed since 2007. Social media has quickened the pace of communication and mobile apps have made it 24/7. The invention of applications like Messenger, WhatsApp, and WeChat have added complexity to customer service. Each app represents a new communication channel, and for support agents, switching between them means lumbering between disjointed dashboards.

Finavia is one of the most prominent organizations in the aviation industry of Finland. We run airports all across Finland and aim for creating an integrated and smooth passenger experience. With this website renewal project, our goal was to establish the website as the key digital touchpoint that would help align all our digital touchpoints to our vision of smooth traveling by providing the passenger control over their experience, and journey.

FRICKbits is a self-quantification application that reveals the art hidden within your daily patterns. The result of a collaboration with data artist, Laurie Frick, FRICKbits tracks your everyday movements, expressing them as unique and personal data portraits.

When we discuss problems in policing, we rarely indict the records management software. There’s a common misconception that police are “high tech” when, in reality, 20% of departments are still using paper reports to file incidents. The rest are using outdated software that makes it impossible to share crime information across city lines. Problematic software has even resulted in criminals walking free based on technicalities like arrests not being processed in time. This was a decades old problem that no one else bothered to fix despite hundreds of millions in taxpayer dollars being spent each year on it. With Cobalt Records Management System, the team at Mark43 redesigned police reporting workflows from the ground up, and built a user experience that officers could finally embrace instead of complain about.

Oli combats loneliness in cities by creating experiences that encourage people to gather and relish each other's presence in public spaces. By simply moving the hands around Oli, one can create tunes and connect with the surroundings.

The Philippines has storied history of labor export – with Filipinos working all over the world in various industries. Among these migrant workers, Filipino domestic helpers bring a huge yet complicated impact to Filipino society at the familial level, as many of them are mothers absent from home life. Though there is no shortage of tools in this technological society with instant messaging & video calls, there are facets of the migrant worker’s life that are expressed in the culture of transnational gift-giving.

In Switzerland, doctors now use iPads to evaluate the skills of every graduating medical student in the country. eOSCE is the examination system that has made it convenient to plan, run and evaluate these medical examinations.

In Uganda, the poor have limited financial options. Without birth certificates or national IDs, there is no identity or credit history. The poor are invisible to formal institutions. Invisibility means that when farmers need to plant crops they have no credit to buy seeds, or when a family member is ill they have no savings to pay for treatment.

When Nike Basketball came to us to help them deliver on their mission to help young athletes elevate their performance, our first step was to understand how kids try to improve their game. Our ethnographic research revealed a key insight: fledgling players hone their skills by watching their basketball idols, and mimic their signature moves in order to appropriate pros’ moves and personalize them to suit their own unique style. At the inaugural World Basketball Festival at the legendary Rucker Park in Harlem, we created The Film Room, a live event where aspiring players not only learn from the very best, they make the moves on their own, and learn about their performance. The Film Room is part green screen, part half court, 100% education. Kids watch a pro performing a signature move, and with the help of Nike coaches, analyze each step. Next, they try to perform the move themselves on the half-court. As they perform the move, HD cameras capture their movements and a custom-built algorithm breaks down each frame. Within minutes, participants receive a personalized 18 x 24” Nike Basketball poster, starring themselves.