ZocDoc's purpose is to empower patients to be more engaged and empowered with their healthcare planning and decision-making.ZocDoc is a digital platform that provides patients unprecedented access to healthcare. ZocDoc's core feature, online booking, enables patients to find great doctors who take their insurance, view those doctors' availability online, and instantly book an appointment with the doctors they choose.ZocDoc goes even further by providing tools that empower patients to complete their medical/registration forms online, make follow-up appointments, and manage their ongoing health care. Whereas most healthcare technologies focus on building software for physicians and often treat the patient user experience as an afterthought, ZocDoc's focus is on making the entire patient-doctor relationship easier, more transparent, and above all more patient-centric.In fact, the driving philosophy behind ZocDoc's design is "Patients First". The goal is to transform how we think about healthcare by, for the first time ever, putting patients truly in control.